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Who should be next: the integration of cultural industries development practices and revelatory
2015-02-04
"Competition in modern society, in the final analysis is the cultural competition, the core culture of competition, that is characteristic of competition, is a culture with an open, inclusive and tolerant mind, absorption, digestion and integration process of other cultures." The first Chinese Culture and Art Embroidery successful festival will be held, once again proved to provide this argument has to be prescribed.Vice Governor Chen, vice governor of the National smashing artist cordial meeting, the provincial Arts and Crafts Industry Association executive vice chairman, general manager of Hunan Embroidery City Group has to be clear.
Earth is round, any one point can be the center of the Earth. October 19 -21 days, the embroidery industry in China and Hunan arts and crafts industry, they are the center of the city in Hunan Embroidery, Embroidery in the first Chinese Culture and Art Festival.
October 23, Saturday, as one of the show's co-founder and national artists smashing Provincial Arts and Crafts Association Executive Vice President, General Manager of Hunan Embroidery City Group has to be clear, still unusually busy: morning, Shaping Zhen went to Changsha County, met with six embroidery business counterparts; in the afternoon, when the office is still a telephone interview with reporters constantly embroidery Art Festival TV show first aired, foreign customers order products, follow-up, by his lyricist the first song about embroidery songwriting "Rise of the Rye" will bring repercussions, every phone will display the first embroidery art festival downtown and sensation, and not because of the closing disappear, fade.
Surprise of embroidery art festival
This is destined to leave in 2500 years of history in the heavy embroidery sum: This is the embroidery of the first cultural festival; this is the embroidery business out of portals dispute, pushing off the clarion call; this is China, "four famous embroidery" and collective Miaoxiu Guizhou, Guangxi Yao embroidery embroidered top ten kinds of sound; it is outside the province more than 300 enterprises of nearly 100,000 fine arts and crafts historic gathering; this is a newcomer competing against new work and great works of art stage. The first Chinese Culture and Arts Festival and the Third Embroidery Hunan arts and crafts fair will be held, so that we always feel the surprise, feeling the charm and appeal of embroidery culture.
One surprise, the top ten species help embroidered Embroidery Exhibition Festival. Ten kinds of embroidery Shu embroidery, Guangdong embroidery, embroidery, Miaoxiu, Yao embroidery exhibition, visitors will have a relatively short distance, appreciation of the Chinese nation in different kinds of embroidery opportunities. "Embroidered across the country eighteen species, if we can learn from each other to each other, then the embroidery industry in China will be a take off like development." Who should be out ambitious, "At present, the city and the country's top ten embroidered embroidery species have benign interactive. they the exhibition, organized by the country but also for our future embroidery festival conducted a rehearsal. "
Surprise of the two, the province's top ten categories of arts collective appearance. Xiangxi Tujia brocade, Tongguanshan porcelain art, Changsha, Hunan embroidery, Liuyang chrysanthemum stone carving and other ten categories of the large number of arts and crafts exhibitors, is a veritable industry of the results of the Hunan Arts and Crafts Festival parade. "It is the province's arts and crafts industry unprecedented gathering. Arts and Crafts industry generally developed from a small workshop comes through participation in this exhibition, will greatly promote the province's arts and crafts products, enhance its brand value, and by industry improve communication consensus, establish greater confidence in the development of the industry. "had to be confessed.
Third surprise, the new new work and great works competing against. Former vice chairman of the Standing Committee will be invited to attend the opening ceremony of the festival, the Chinese Arts and Crafts Association, honorary chairman Li Tieying, in front of the "new employees, new work," Hunan Embroidery City Hall's column stopped a long time, to savor. 19 New Artists young and losing skills, lively and yet rigorous, gorgeous and yet deep, sophisticated and yet the atmosphere.
In addition to these works certainly Tieying, the market with its unique way to make a choice: A customer will be a couple of high-priced "Oriole play plum" bought. "These works are by employees 90 42 Average age of less than 19 years of creation." Who should be next, said:. "Their performance, so I saw the embroidery bright and better future."
Five years Activities:
Embroidery cultural fusion power
First Embroidery Art Festival Why can bring us so many surprises?
If we put forward five years time, you will find Hunan Embroidery City has held four times a major event, the Embroidery cultural festival, is a continuation and development of the previous four events.
December 18, 2005, the fledgling Hunan Embroidery City hosted the first Hunan Cultural Industry Development Forum. Party secretary of China and China Association Gengsheng Bai, deputy governor Xu Yunzhao when watching Hunan folk crafts ten live performances. When he was party secretary of Changsha, Hunan Provincial Tourism Bureau, Yang Guangrong incumbent pleased to live people, said: "Xingsha not only to develop the engineering machinery, but also to the development of cultural industries."
November 8, 2006, the first arts and crafts fair in Hunan and the Second Hunan Cultural Industry Development Forum held in the city of embroidery. The province's 126 arts and crafts exhibitors, exhibits more than 10,000 pieces. The biggest highlight of the meeting by the Beijing Arts and Crafts Group President Guotai Lai led the rate of Shanghai Arts and Crafts Group, Guangdong Friendship Group and other 56 major arts and crafts business group participants, three days more than 200 million yuan purchase orders.
May 26, 2009, the Ninth China "Shanhua Award" award cum Hunan Embroidery City Tourism Commodity Fair in the opening, guests nationwide 30 provinces and five countries, 1546 companies, more than 10 million pieces of folk art treasures exhibition let Hunan become a folk art "Treasure disk", but set off tourists eager to embroidery City tourist shopping craze. 80% Sange prize exhibits, the show was not the end of the tourists to buy empty.
2010 年 8 to 16 January, held the first city in Hunan Embroidery Embroidery Garment Fair, concentrated from Shanghai, Zhejiang, Guangdong, more than a dozen provinces, 320 companies thousands of clothing brands, eight days extension, consumers stream, shoppers packed every day, repeatedly makes transporting goods from overseas manufacturers to meet customer needs.
Coupled with the inaugural Chinese Embroidery Culture and Art Festival, five years, the city has successfully held Embroidery five events.
From the five events, we see a powerful cultural fusion power Embroidery show: with embroidery at the core, the province and the country attracted folk crafts to join the rest of the country combined with the type of embroidery, the art of embroidery garment development the new carrier, creating a combination of modes of production and tourism. Let Hunan Embroidery City-owned enterprises from mid-2005 the output value of only 120 million yuan, the development in 2009 has 12 enterprises directly under the 64 industry groups supporting business park output exceeded 1 billion yuan, becoming the country's largest embroidery industry base . Hunan Arts and Crafts industry output, from mid-2006 output of about 20 billion to today's 40 billion.
Integration of development:
New ideas to revitalize cultural industries
"Embroidery from the date of birth, it has a natural fusion of other kinds of art. It is because of this, in order to become a poem embroidery, paintings, books, printing, embroidery art elements as one of the five Hunan Culture an important carrier. "has to be considered clear, the integration of the development of embroidery can be divided artistic fusion and industrial-type integration of the two levels.
On the artistic level, artistic embroidery works on display Festival "Blue Peony" can serve as a representative. The traditional embroidery works emphasize that makeup, colorful, but as time went today from ancient space from Hunan to the world, people's art appreciation view has undergone major changes in the traditional makeup has been out of favor. In this context, the "Blue Peony" the traditional process and the requirements of the times were good fusion, only red-brown, green tea with three sapphire blue color, from light getting stronger, it will be fine but succinctly a spit trees sprout, bud bud, national color Tianzi "Blue Peony" vividly presented in front of the audience, demonstrating the highest level of artistic Shanfanjiujian.
The fusion of art and laid the cornerstone of industrial integration. Five embroidery as successor had to be out in the beginning of the industrial development of the practice of embroidery, let superior embroidery, integration and shawls, embroidered shoes, clothing and other together, withstood the pressure to open up the embroidery pattern industrial commodities. It is also in the integration of the development of ideas and strategies, it appears the first sector Embroidery cultural festival flourishing prosperity. And it is on this embroidery festival had to be let out embroidery and music blend together: "Needle want to fly, leaving the line phase, the wind hydrodynamic nine fish swim, Hunan Women tenderness charity, fascinating and charming embroidered Spring ... ... "the evening of October 21, a" century Rye "at the First cultural Festival embroidery TV awards gala buzzing, shocked many guests love embroidery mind, let everyone is preparing for production of 40 episodes of the TV series embroidery "embroidered Biography world" full of expectation.
◆ Text / reporter Luo sonogram / correspondent Huang Yan
